Join #GenteViva and let’s fly higher together! ✈️

Viva is the leading ultra low-cost airline in the Americas, recognized as one of the most preferred, fun, and profitable airlines, with the youngest fleet in Latin America and one of the fastest-growing in the world.

We foster a culture of inclusion, passion, and transparency, breaking traditional ways of working, redefining the industry, and committing to excellence in service and passenger safety.

Viva is looking for a Loyalty Growth & Partner Marketing Lead, a strategic and results-oriented role responsible for driving partner value, ecosystem usage, and the growth of the Doters loyalty program through co-marketing initiatives, multichannel campaigns, and performance management.

This role leads partner marketing initiatives across all commercial verticals—airlines, ground transportation, retail, financial services, and lifestyle—translating Joint Business Plans into actionable marketing plans. The role focuses on increasing adoption, activity, and incremental transactions within the Doters ecosystem, ensuring partners maximize value and users increase engagement.

As a Marketing Lead, this position works closely with cross-functional teams, aligning Commercial, Brand, CRM, Digital, and Product areas to identify opportunities, execute campaigns, and continuously improve partner and loyalty performance.

Key Responsibilities:

• Develop and execute partner growth and co-marketing initiatives.

• Plan, launch, and optimize multichannel marketing campaigns.

• Track and manage key loyalty and partner performance metrics.

• Collaborate with cross-functional teams to ensure alignment and execution.

• Analyze campaign performance and generate insights to support continuous improvement.

Profile Requirements:

• 3–5 years of experience in partner marketing, loyalty, growth, digital marketing, or commercial roles.

• Experience executing multichannel marketing campaigns with measurable results.

• Analytical skills with the ability to interpret data and optimize campaign performance.

• Experience working with CRM, segmentation, and lifecycle marketing strategies.

• Strong collaboration and communication skills to work across multiple teams.

• Organized, adaptable, and comfortable working in a fast-paced environment.

Benefits of Being Part of #GenteViva

• Flexible schedule and hybrid work model (remote and office).

• An amazing work environment: #TheBestPlaceToWork.

• Unlimited vacation from day one.

• Savings fund and employee savings plan.

• 30 days of year-end bonus (aguinaldo).

• Staff Travel: Fly to any Viva destination at special fares for you and up to 12 friends or family members.

• MyIDTravel: Preferential fares with more than 20 partner airlines worldwide.

• Comprehensive benefits including medical insurance, life insurance, and 24/7 family medical assistance.

• Exclusive discounts on gyms, department stores, restaurants, universities, and more.

• Benefits above the law.